Crane partnered with us to drive direct-to-consumer sales, brand awareness, and purchase intent, as well as simplify ordering and reordering through a B2B portal.
The site allows for a simple view of order status for personalized orders that may be in-process.
The new portal makes it easy for retailers to upload files such as artwork or electronic order forms.
Crane Stationery, a 216-year-old stationery manufacturer, provides luxury-quality paper products under the Crane, William Arthur, Truly Weddings, and Vera Wang Papers brands. In addition to reselling its products through an independent retailer channel and direct-to-consumer, Crane also manufacturers products for third parties.
Blue Acorn iCi is a full-service experience driven e-consultancy rooted in data analytics. We serve leading and aspiring B2B and B2C brands by leveraging our proven expertise in strategy, design, development, marketing services & operations. We deliver creative solutions that accelerate our clients' ability to grow marketing share more profitably while strengthening their customer relationships.