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Capitol Lighting
Creates a Shining
Customer Experience

Capitol Lighting
partners with Blue Acorn iCi to
optimize 1800lighting.com

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acquisition

26% Increase in Revenue

Blue Acorn iCi executed a high-velocity optimization program to uncover issues and increase performance by optimizing the checkout flow.

conversion

Business Intelligence Enablement

By replatforming their business intelligence stack, Capitol Lighting can make data-driven decisions to improve 1800lighting.com.

Enhanced Personalization

Enhanced Personalization

Blue Acorn iCi integrated Dynamic Yield, a personalization engine, to 1800lighting.com, allowing Capitol Lighting to present personalized experiences.

Strategic Optimization Partner

Capitol Lighting partnered with Blue Acorn iCi for their strategic, analytical approach to customer experience. Our optimization team centralized their online, offline, and call center customer data into a single business-friendly analytics platform. As a result, they lowered their recurring monthly software costs. With the Dynamic Yield integration, they can run experiments at scale to achieve maximum performance and KPI optimization.

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Learn More About Blue Acorn iCi

Born from the minds of engineers, data scientists, commerce experts, designers, and strategists. Blue Acorn iCi is a leading independent digital customer experience company that solves problems and delivers results. The first company of its kind to pioneer what's possible through the convergence of analytics, digital commerce, customer experience, and full-service commerce offerings.