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New LeCreuset.com
is a Recipe
for Success

Le Creuset partners with
Blue Acorn iCi to replatform
3 direct-to-consumer sites
on Salesforce Commerce Cloud

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Personalization

Three Sites, One Commerce Platform

Blue Acorn iCi built three sites on a single Salesforce Commerce Cloud platform, making it easy for the Le Creuset team to manage the online stores and assets.

Pot

239% Increase in Revenue 

Blue Acorn iCi designed a frictionless, minimalist customer experience that inspires and converts shoppers.

International

Combining Content & Commerce

By combining content and commerce, Le Creuset can connect with customers beyond transactions and form long-lasting relationships.

Launching and Improving Le Creuset

In 2013, Le Creuset team chose to partner with Blue Acorn iCi to design and develop a new ecommerce site, and have since continued to work with the agency to continually build a better online experience for Le Creuset customers.
 

“While our loyal customers would argue that Le Creuset produces their favorite cookware on the planet, few would offer similar praise for our old website. We had a lot of initiatives to grow our brand presence, but there was such a strong disconnect between the value we were providing with products and the value we were providing with our site. That’s when we started looking for a partner.” - Rick Dewalk, Ecommerce Technology Manager, Le Creuset

Case Study - Le Creuset

Learn More About Blue Acorn iCi

Born from the minds of engineers, data scientists, commerce experts, designers, and strategists. Blue Acorn iCi is a leading independent digital customer experience company that solves problems and delivers results. The first company of its kind to pioneer what's possible through the convergence of analytics, digital commerce, customer experience, and full-service commerce offerings.